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1 Corinthians 15:3-4
New International Version (NIV) Bible

For what I received I passed on to you as of
first importance: that Christ died for our sins
according to the Scriptures, that he was buried,
that he was raised on the third day according
to the Scriptures,

Romans 10:9
New International Version (NIV) Bible

If you declare with your mouth, "Jesus is Lord," and
believe in your heart that YHWH raised him from the
dead, you will be saved.

.
Internet Marketing with a Newsletter.



One very popular Internet marketing strategy is to publish and distribute an
e-newsletter on a regular basis.  E-newsletters are essentially emails which
may contain content, graphics, links and subtle forms of  advertising. In
general e-newsletters should be informative in nature and useful to the
recipient but should  also serve some type of marketing purpose as well.
This article will examine e-newsletters and explain how they can be used
effectively as a marketing strategy.

The first item to consider when attempting using an e-newsletter as a
marketing strategy is the distribution  list for the e-newsletter. This is
very important because you want to ensure you are distributing your
e-newsletter to recipients who will be interested in your products and
services and will likely view the  e-newsletter as worthwhile instead of
viewing it as spam. Using deceptive tactics to harvest email addresses
and sending out your e-newsletters blindly to a large audience is not a
good marketing strategy. This strategy  is not worthwhile for a couple
of reasons. Most importantly this type of strategy does not help you to
reach  your target audience. You may reach some members of your
target audience by accident but are not likely to  reach a large population
of this intended audience.

Additionally, sending your e-newsletter unsolicited to a large audience
with no interest in your products and  services will likely result in your
e-newsletter being viewed as spam. This can have more serious
consequences  than simply being a wasted effort. Specifically,
recipients of your e-newsletter may block your email address  or
even report you to their Internet service provider as a spammer.
This can have damaging consequences such as loss of business
or even harsher penalties.

A better way to establish a distribution list for your e-newsletter is to set
up a form on your website for  interested potential customers to register
to receive additional information from you. Sending your  e-newsletter to
recipients who have specifically requested more information is a good idea
because these  Internet users are already interested in your products and
are likely to appreciate the e-newsletter instead of  viewing it as spam.

The content of your e-newsletter should be considered next. This may
include the actual copy contained within  the e-newsletter as well as
graphics, links and advertisements. Keeping direct advertising to a
minimum is  ideal but it is acceptable to use soft advertising techniques
to promote your products or services. The copy in  your e-newsletter
should insightful information which will be useful to your readers. You
may wish to include  objective articles, product reviews or shorter
articles containing useful tips. Links to your own website or to other
websites which might be of use to your target audience can also be
included. These links may come in the  form of direct advertisements
or the links may be embedded in the copy of the e-newsletter when
appropriate.

If you plan to utilize an e-newsletter to promote your products or
services, you should consider hiring an  experienced writer to create
the content for your website. This will help to ensure you are providing
your readers with top quality content. Likewise if you intend to include
graphics you should have a graphic designer assist you to ensure your
e-newsletter looks professionally put together.